Deelz: Co-Building an AI Deal Finder for Used Cars
Client: Deelz, an AI platform that finds underpriced used cars across online marketplaces Our role: Venture studio partner and co-founder Scope: Branding, product design and development, pitch decks, one-pager, promo video
About Deelz
Deelz scans listings across marketplaces in real time, scores each one against market value, and alerts buyers and dealerships to the best deals before someone else gets there. It was founded by Andrew Hannebrink with AW3 Technology as its studio partner.
The Challenge
Good used-car deals disappear in minutes, and finding them means refreshing several sites all day. Deelz had the idea and the engineering talent. It needed the rest of a company around it: a brand, a product people could try, an investor story, and a launch plan.
What We Did
- Brand identity: the Deelz name treatment, logo set, coin mark, and marketing artwork
- Product design: the alert feed, analytics dashboard, and listing views
- Product development: engineering support on the platform through its beta
- Pitch decks: a series of investor decks covering the problem, real-time deal alerts, the AI analytics dashboard, traction, market size, go-to-market, the team, and the ask
- One-pager and promo video: short-form materials for investors and early users
- Accelerator applications: application materials and video
Outcome
Deelz launched its beta at deelz.ai with a complete brand and investor package.
"Without AW3, my startup would have failed months ago." Andrew Hannebrink, Founder, Deelz
